Privacy policy
Our priority is to protect your information and respect your confidentiality while you use our Website. Therefore, we take care to provide security measures and convenience during website usage. This Policy outlines the rules and the scope under which your data is processed, as well as your related rights and responsibilities.
Our website address is: https://gmetrics.eu
, hereinafter referred to as the “Website”, represented by SIA “GMETRICS”, registration No. , legal address:
Obligations
This Privacy Policy explains how the gmetrics.eu Website collects your personal data, how it stores, uses, and discloses such data. Hereinafter, gmetrics.eu is referred to as the “Website”.
The “Website” is committed to protecting the privacy of your personal data obtained from you, including data collected when you visit the Website. We value your privacy, and therefore this Policy is made easily accessible to help you understand how information collected during the use of the Website is handled. The Privacy Policy describes the basic principles of processing personal information.
Information We Collect
The Website may collect two types of information about you: “Anonymous Data” and “Personal Data.”
Anonymous Data
Anonymous Data consists of log files and cookies – these data elements are not personally identifiable. Examples include your Internet Protocol (“IP”) address, domain, or information regarding your use of the Website. Such data are used solely for administrative purposes.
This Website uses industry-standard analytics tools that automatically collect limited information about visitors and store it in server log archives. This information may include: IP address, browser type, basic IP information, referring pages, operating system, and date/time stamps. This information does not identify individual visitors; it is used for site administration, usage analysis, and trend monitoring.
Cookies may be used to facilitate and speed up access to certain site features, such as login and/or repeat visits. Cookies are small text files stored for reference purposes. We do not link the information stored in cookies to personally identifiable information provided on our site.
This Website uses Google Analytics, which helps analyze how visitors use the Website. Google Analytics uses cookies to anonymously collect standard Internet log information and visitor behavior data. Information collected by the cookie, including your IP address, is transmitted to Google. This information is used to evaluate how visitors use the Website and to compile statistical reports on Website activity.
We will never use or permit third parties to use this analytics tool to track or obtain private information about Website visitors. Google will not associate your IP address with any other data held by Google. We will not link any data collected on this Website with personally identifiable information unless explicitly submitted by you via a form.
Personal Data
Personal Data includes any information that personally identifies you, such as your name, address, email address, or telephone number. We collect such information when you participate in contests, subscribe to newsletters, or engage in other online activities such as purchasing products or services.
When we collect personally identifiable information, you may choose to receive emails or other digital communications from us or our business partners.
If you have submitted personally identifiable information on the Website, you may correct, update, or delete it if it is inaccurate.
Registration is not required to access or use the Website. However, the Website may offer forums, blogs, message boards, or other features that require registration, particularly if you want to leave comments or submit content.
If you register and submit personally identifiable information, rest assured that this information will not be disclosed to third parties without your consent.
We offer Website visitors the ability to subscribe to our newsletters. In this case, we request the visitor’s email address and name. These communications include our regular newsletter, product and service descriptions, and any other information we believe may be relevant. You may unsubscribe from any part of the service at any time by clicking the “unsubscribe” link included in each email.
For email campaign management, we use the Mailchimp service.
If you submit your email and/or name to receive communications from us, this information will not be shared with third parties without your permission.
Online Store Purchases
Scope of Application
This Privacy Policy applies to the protection of privacy and personal data of individuals (hereinafter – Clients):
– prospective, former, and current clients and buyers of the Website;
– visitors of the Website’s online store.
The Policy applies to data processing regardless of how or in what format Clients provide personal data to the Website – via the online store, in paper form, or electronically – and regardless of the systems in which such data are processed.
Payment Processing
Payment processing is provided by Makecommerce online payment integration; therefore, our company transfers the personal data necessary to complete payments to this online payment system. We do not store payment details or sensitive data on the Website.
For more information on Makecommerce privacy, data, and security policies, please refer to their Website.
Purposes of Personal Data Processing
The Website processes personal data for the following purposes:
Sale of goods and services and commercial operations, including:
– identifying and serving the client;
– preparing invoices;
– delivering (shipping) goods;
– returning or exchanging goods;
– refunding payments;
– fulfilling warranty obligations;
– improving products and developing new ones;
– commercial purposes, including advertising and distribution of goods;
– handling and resolving customer complaints;
– customer retention;
– loyalty and discount program administration;
– payment administration and report preparation;
– maintaining and improving the Website and mobile applications;
– business analysis and planning;
– producing statistics and improving service quality;
– creating personalized content through advertising.
2. Providing information to state or municipal authorities as required by applicable laws.
Legal Basis for Personal Data Processing
The lawful bases for processing Clients’ personal data by the Website include:
– Client requests or orders (to complete purchases, deliver goods, process returns, review complaints, fulfill warranties, etc.);
– Compliance with legal obligations applicable to the Website;
– Client consent;
– Legitimate interests arising from legal requirements or the contractual relationship between the Website and the Client.
The Website’s legitimate interests include:
– conducting commercial activities;
– selling goods;
– ensuring contractual obligations are met;
– storing Client requests, purchase applications, and related notes (including oral submissions and phone inquiries);
– analyzing Website and online platform performance and implementing improvements;
– administering Client accounts;
– customer retention programs;
– segmenting client databases for more efficient sales;
– developing product assortment;
– advertising products via commercial communications;
– sending order-related notifications;
– financial and business reporting and analytics;
– improving sales and delivery efficiency;
– administering payments and outstanding balances;
– contacting state/municipal institutions or courts to protect legal rights and obtain legal assistance.
Third Parties and Third-Party Websites
We respect your confidentiality; therefore, any information collected on this Website will be kept confidential. It will not be sold or used in any harmful way.
This Website may contain links to third-party sites over which we have no control. Please be aware that we are not responsible for the privacy practices of such websites. We recommend that you always review the privacy policies of any site you visit, whether or not it is linked from our Website.
Consent and Amendments
By using the Website and/or participating in Website activities, you confirm your consent to the terms of this Privacy Policy. If you do not agree, please do not submit personal information to this Website.
We follow industry standards to protect any information you submit to us. However, no electronic storage method is 100% secure. Therefore, as with any organization, we cannot guarantee absolute security of your information.
The Website may amend this Privacy Policy at any time at its discretion. Amendments take effect upon publication on the Website. You are responsible for reviewing the Policy periodically to stay informed of any changes.
Jurisdiction
We reserve the right to disclose your personally identifiable information as required by law, and when we believe disclosure is necessary to protect our rights and/or comply with legal proceedings, court orders, or legal processes.
Contact
This Privacy Policy was last updated on [12.2025.].